The Mainstream Alternative Media (MAM) | Limited Hangouts + Controlled Opposition | A Threat To Real Truth

DavidIcke.com | Richard Willett
Don Via Jr. | thefreethoughtproject.com
With the prominence of the legacy media waning, the new age of the information war is being saturated by gatekeepers, grifters, and sellouts who care little for integrity and even less for the truth.
It's no secret that we live in the midst of an information war, and have for quite some time. Perpetual propaganda shapes the perspectives of the day, wherein establishment news outlets — either under the control of an editorial board with blatant conflicts of interest and financial incentives, or directly beholden to the intelligence community — skew facts and information to fit neatly in line with the agendas of their benefactors and the overall status quo of the state.
They promote war in the interests of imperialism, they passively endorse the subjugation of marginalized communities via the police state or other means under the influence of colonialism, they tacitly obfuscate the systemic exploitation of the working class by crony-capitalist economic policies and corporatist monopolization of the monetary system. They actively promulgate institutionalized oligarchy and the false dichotomy of the duopoly to the detriment of individual liberty and personal sovereignty.
Often times they do this while attempting to maintain some veneer of objectivity, crafting narratives and counter narratives to play off of the indoctrinated prejudices and confirmation biases of the masses. We've seen this in most recent years with the so-called culture war, "wokeness" versus "anti-wokeness" — nothing more than a slew of manufactured outrage as a tool of psychological warfare.
At one point in time, not too long ago, [and Truth11.com still does] the independent and alternative media served [s] as a bulwark against these kinds of mind games, shining light in dark places, exposing acts of corruption and abuse. They didn't play the game of partisan politics instead choosing to follow the facts no matter where they lead, often for little or no reward while met with slander and derision the likes of being labeled "conspiracy theorist", but still acting as a bastion for the curious truth seeker all too aware that governments and their subservient institutions do not have the best interests of the people at heart.
This kind of muckracking independent media, real fearless journalism not afraid to ask the hard questions, is what helped expose the truth of many sordid activities such as CIA involvement in drug trafficking, illegal mass surveillance, heinous war crimes, the military assassination of a sitting president, U.S. government complicity in 9/11, an international pedophile ring tied to intelligence agencies, and much more.
But with the rise of podcast culture as time goes on, goal posts move, ideologies shift, attitudes change, all inside the ever swirling vortex of censorship, corruption, and bias, some figures and outlets within the independent media space previously held in high regard for their reporting have since fallen to disrepute, while some newcomers on the scene are propped up to have only the appearance of an alternative while shamelessly toeing the line of the status quo.
These "influencers" no longer seek to uncover truth but rather... to influence. Promoting their own agendas, misleading the masses with misinformation that at times even contradicts their own previously held positions and reporting. Now serving as gatekeepers of independent media, rather than being a true alternative they only serve to promote "alternative" narratives within the false left-right paradigm to serve the ruling class, acting as a kind of controlled opposition.
This outfit is typically referred to as the mainstream alternative media, and there are a number of notable names among them. Some are obvious, figures like Tucker Carlson or Laura Loomer have made a career out of simping for the state even if in some instances, like with Carlson, they attempt to rebrand themselves as an anti establishment talking head. Some pundits like Tim Pool rose to prominence parroting right wing talking points and shilling for Trump while pretending to present as an unbiased centrist. Others such as Luke Rudkowski, once renowned for his on the ground reporting, exposure of state corruption and promotion of libertarian ideals, has followed suit with Pool finding a new home in the MAGA crowd as a cheerleader for Trump.
Others are a bit more subtle in their position. For instance Joe Rogan holds the position of being the most popular podcaster in the world, and while Rogan himself does not purport to be a journalist his platform typically hosts political commentary that fits neatly inside the bounds of the dichotomy.
Some have made such a monumental shift towards embracing the grift that their lack of integrity is almost unparalleled. One prime example being that of Russell Brand, the former comedian and actor turned political commentator once a rising star in leftist media promoting anti-racism, decolonialism, environmentalism, exploration of consciousness, and radical political revolution has in recent years done a complete about face with his embrace of the far right and promotion of Christian nationalist ideals.
But by far the most notable among these mainstream alternative media figures is none other than the man who helped the independent media rise to prominence in the first place — Alex Jones.
Nowadays most people likely only know Jones for his ardent support of Donald Trump and viral clips of his cartoonish rants, alongside legacy media coverage of his numerous lawsuits. Once upon a time Alex Jones was a man credited with exposing the Bohemian Grove and the Bilderberg Group, protesting the military industrial complex and the lies of the Iraq war, and spoke out against the two party paradigm.
Long before his embrace of alt-right nationalism there are those of us who remember when Alex Jones lead a protest against a KKK rally in Austin, Texas and ran the Klan out of town. Before he supported masked ICE agents disappearing people off of American streets, he produced documentaries exposing the militarization of law enforcement and the threat of the Police State.
Jones and company have spent the last ten years making excuses for Trump. Nowadays Bilderberg comes and goes and barely receives any mention from the Infowars crew, and instead of protesting the war machine Alex Jones is now all in on promoting regime change in Venezuela, regurgitating the same neocolonialist lies the US empire has used to foment unrest in the country for years.
We live in a world where the old cliché that knowledge is power is truer now than it ever has been, there is indeed a war on for our minds. Legacy media propagandists are quickly being replaced by presstitutes of the influencer age. Where grift is valued more than grit, consistency and integrity are more valuable than gold. The greatest threat to truth is the inversion from reality, do not fall for the shysters selling you culture war, interventionism, false binaries and fake political hopium. Truth is found where the principles of individual liberty, honor, justice, and integrity are strongest.
Original Article: https://davidicke.com/2025/09/07/the-mainstream-alternative-media-is-the-biggest-threat-to-real-truth-don-via-jr/
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